Ecommerce Turnaround & Growth Program
Overcome challenges in your ecommerce business, and build the brand you've always wanted.
Are you:
Having cashflow issues?
Not making enough profit?
Experiencing poor sales?
Taking on debt?
Worried about paying bills?
Struggling to scale?
Lacking direction?
Not earning enough yourself?
Out of ideas for what to do next?
We're specialists in turning around and growing stuck or struggling ecommerce businesses.
And because that's what we do best, you get a hands-on, tailored program designed to help you overcome current cashflow, sales and profit challenges.
"Gary talked us through so many basic things we were missing, which once we put in place, we felt like why hadn't we been doing that before! He took so much care with our company, and worked with me and my team to implement his advice so we could really understand what we were doing. Highly recommend!"
Ade Hassan MBE, Nubian Skin
"Gary's knowledge, expertise and insights are priceless. He straight away was able to pinpoint a strategy that works and recommend implementing things we hadn’t considered. Extremely kind, professional and very generous with his knowledge and help. I would 100% recommend working with Gary."
Sophie Cooper, I Am Denim
★★★★★
★★★★★
★★★★★
★★★★★
"Gary's knowledge and analytical approach to e-commerce is immense. He works on the small details that drive profitability with processes, systems & KPI's that many haven't thought of or use."
"Gary and I connected some time ago and I've enjoyed his refreshing takes on e-commerce. We've had a couple of calls and throughout Gary's objective approach to the customer journey has been insightful and we've implemented the ideas he's mentioned. Thoroughly recommend anyone in e-comm to have a chat!"
Paul Bradley, Retail X
Joe Devereux-Kelly, GrowGrows
Ready to get started?
What we do
We'll work with you to implement proven strategies and tactics, providing expert guidance every step of the way to get your business back on track and ready to scale.
It starts with identifying the hidden leaks in your business, fixing the drains on your cashflow, and rebuilding your profitability step by step. No more guesswork, no more hoping that the next 'silver bullet' will magically fix your business.
Together, we’ll tackle the challenges head-on, transforming worry into action and uncertainty into results.
Fix Cashflow
Cashflow issues are a common problem in ecommerce. As part of your turnaround we'll implement tools and strategies to improve your current and future cash positions, including dealing with any debt if necessary.
Increase Profit
Once your business finances are stabilised, we'll move on to scaling your sales. We'll implement our CART methodology to rapidly increase sales, and train you on tracking progress with our Daily Compass.
Grow Sales
Our approach to profit goes well beyond normal year end accounts. We'll show you how to calculate your ideal profit levels, and find new ways to increase your profit throughout the business.
Who is the Turnaround Program for?
You'll be the owner of a B2C or D2C ecommerce business. This can be pure-play ecommerce or include offline elements.
Your main business is via an ecommerce platform like Shopify, Woocommerce, Magento etc (as opposed to only Amazon) or a custom build.
Your business is at least 3 years old and doing £400k+ turnover, although we also work with those doing less than that if we feel it can make a difference.
Most turnarounds last from 6-12 months. There is an option to review it after 3 months if circumstances change.
The Turnaround & Growth Program starts at £1500 per month depending on the size of the business and the complexity. In some cases there may be an option for Consulting Equity where we take a stake in your business for a reduced monthly fee.
How long is it and how much does it cost?
Ongoing Support
You can now continue on your own, or you can opt for on-going support or mentoring. This can be quite useful as you'll have access to help for any queries you have, or just to run something by for a second opinion. We'll also have regular scheduled calls to talk through what you're doing and resolve any issues you're having in the business generally. There's no long-term commitment so you can use it for as long as you need to.
Program Outline
Phase 1: Analysis & Triage
We start with a thorough examination of your financials, operational processes, and key performance metrics to identify the core issues behind your business challenges. Once that's done, we'll implement our essential tools like cashflow forecasts, profit calculators, and user recordings and surveys, while fixing any urgent issues or leaks that are hampering the business.
Phase 2: Strategic Roadmap
Our aim here is to create a foundation for the next few weeks on which to turn the business around and build sales. We'll get some "low-hanging fruit" done first, things that either fix obstacles to or issues, or are quick wins on the way to growth, and then develop a roadmap of strategies and tactics for stabilising and scaling the business. This roadmap provides a clear view of the tasks to be completed, but is also flexible so you can adapt to your business requirements at any point.
The program is run remotely and follows 4 distinct phases, usually over 6 months, aimed at firstly putting out any urgent fires, then rebuilding your sales, profit and cashflow to get it back on track and growing again.
Phase 3: Implementation & Optimisation
This phase involves working with you and your team to deliver the improvements and changes identified earlier. We'll use a group board to list and track everything we're working on, and have regular check-ins to resolve any issues or answer questions. This phase includes strategies to improve cashflow and profit, increase new sales, and retain existing customers.
Phase 4: Scale Up & Next Steps
Once the core foundation is in place and all leaks and obstacles have been fixed, we transition from "turnaround" to "scale up". At this point we'll introduce you to our CART methodology that will form your key strategy for scaling the business. You might also want to look for external investment, explore new marketplaces, or add additional sales channels. There's also scope for expanding by acquisition or adding new product lines. We'll examine these options with you and help you find the right paths to achieve your goals.
Get started today!
A lot of ecommerce businesses hit a wall with their sales, or find themselves struggling with cashflow and knowing what to do to fix it and scale. We help them turn this around and get the growth and profit they want.