About us

Ecom180 is headed up by Gary Baker, an ecommerce veteran with over 20 years experience in multiple industries.

Gary Baker - Ecom180 - Ecommerce Turnarounds & GrowthGary Baker - Ecom180 - Ecommerce Turnarounds & Growth

"Highly recommend having a chat with Gary - a wealth of knowledge!" Gemma Stuart - Gut Wealth

Helping owners fix and scale their business

I've been involved in the internet in various forms since the early 2000's, initially with a web development company, which I sold a few years later, before starting and scaling a number of ecommerce ventures ranging from food to fashion.

In that time I've experienced all the highs and lows ecommerce brings, from your first sale and record breaking years to running out of cash and drowning in debt.

My companies have made great profits and heartbreaking losses, I've won numerous awards and collected thousands of 5* reviews, I've made money and I've lost money, I've felt elated and been desperate, I've wanted to pack it all in one day and conquer the world the next.

I've been where you are now.

These days I'm mostly focused on helping turnaround and grow ecommerce businesses, sometimes with a view to exiting their business at some point. With two decades running ecommerce businesses like yours, I'm able to give hands-on, practical advice and assistance, and you get someone with you who knows just what it's like to be in the trenches every day.

So if things aren't where you'd like them to be with your ecommerce business, contact me here or message me on LinkedIn and we'll get started.

All the best,

Gary

"Gary talked us through so many basic things we were missing, which once we put in place, we felt like why hadn't we been doing that before! He took so much care with our company, and worked with me and my team to implement his advice so we could really understand what we were doing. Highly recommend!"

Ade Hassan MBE, Nubian Skin

Ecom180 Testimonial
Ecom180 Testimonial

"Gary's knowledge, expertise and insights are priceless. He straight away was able to pinpoint a strategy that works and recommend implementing things we hadn’t considered. Extremely kind, professional and very generous with his knowledge and help. I would 100% recommend working with Gary."

Ecom180 Reviews
Ecom180 Reviews

Sophie Cooper, I Am Denim

★★★★★
★★★★★
★★★★★
★★★★★

"Gary's knowledge and analytical approach to e-commerce is immense. He works on the small details that drive profitability with processes, systems & KPI's that many haven't thought of or use."

"Gary and I connected some time ago and I've enjoyed his refreshing takes on e-commerce. We've had a couple of calls and throughout Gary's objective approach to the customer journey has been insightful and we've implemented the ideas he's mentioned. Thoroughly recommend anyone in e-comm to have a chat!"

Ecom180 client revew
Ecom180 client revew

Paul Bradley, Retail X

Ecom180 review
Ecom180 review

Joe Devereux-Kelly, GrowGrows

A lot of ecommerce businesses hit a wall with their sales, or find themselves struggling with cashflow and knowing what to do to fix it and scale. We help them turn this around and get the growth and profit they want.

What's holding your ecommerce business back?